10.27.2004



She goes outside


Former IRAA CEO Hilary Rosen has seen the light about Creative Commons, it seems, judging by her article in Wired, How I Learned to Love Larry.
Meanwhile, as I have long predicted, the music industry is slowly restructuring itself. Artist contracts are for shorter duration, and every facet of an artist's output is up for negotiation. Indeed, artists have more control than ever before, giving rise to, in some cases, business models with the artists as the central business unit, in effect buying the services of middlemen to execute promotion, recording, and distribution. Increasingly, free use and access are employed to stimulate sales. Prince signed a one-record deal with Sony Music that made sure he could give a copy of his CD to every fan who bought a concert ticket. Pearl Jam left its longtime label to release a live album through its fan club. It has also authorized multiple releases through a bootleg program. The band hires services from the labels, as needed. Given these changes, the industry ought to embrace Creative Commons as an agile partner providing tools for new ways to do business.

It's so refreshing to see someone in the mainstream media admit publicly that they learned something and changed their minds. I'm sure the RIAA tassled loafer boys are plotting their revenge. Maybe they'll go and wrap up her house with CD plastic seals.

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